Strategic Marketing & Communications Support for Local Government, Economic Development, and Public Agencies
Enterprise-level strategy, data-driven execution, and accountable delivery — scaled to fit city, county, school district, and state agency budgets and procurement requirements.
Who We Serve
We support the departments and agencies that keep communities informed, engaged, and served — at every level of government.
Cities & Counties
Communications, community engagement, and constituent-facing digital campaigns.
School Districts
Enrollment marketing, bond outreach, and community/parent communications.
Economic Development Authorities
Business attraction campaigns, site-selection marketing, and market positioning.
Tourism & CVBs
Destination marketing, visitor campaigns, and multi-channel promotion.
Transportation & Utility Authorities
Rider/ratepayer communications, service-change notices, safety campaigns.
Public Health Agencies
Public awareness campaigns, multilingual outreach, grant-funded communications.
Government-Specific Service Lines
The same strategic, data-driven marketing discipline we bring to growth-stage businesses — reframed for public accountability and compliance requirements.
Public Sector Web & Accessibility Compliance
Website design and development built to ADA Title II / Section 508 accessibility standards — a current, active compliance requirement most small agencies fail to market explicitly.
Community & Constituent Engagement Campaigns
Multi-channel outreach that meets residents where they are — digital, print, and in-person touchpoints for public initiatives and civic participation.
Recruitment Marketing for Public Agencies
Hiring campaigns for public safety, transit, and municipal roles — built to compete with private-sector employer branding.
Tourism & Economic Development Marketing
Destination and business-attraction campaigns backed by measurable analytics and reporting suited to public accountability standards.
Public Health & Grant-Funded Outreach
Campaign design and execution for grant-funded public health and community initiatives, with reporting built to satisfy funder documentation requirements.
On-Call / As-Needed Marketing Support
Structured for on-call vendor rosters and Blanket Purchase Agreements (BPAs) — a low-friction way for an agency to engage us for the first time.
Why Work With Us
We're not the biggest government communications firm — and that's exactly the point.
Senior-Level Attention
No junior-staff-only engagement. You work directly with senior strategists on every account, every time.
Speed & Responsiveness
Modern, lean team structure means faster turnaround than legacy government-focused agencies.
Data-Backed Reporting
Analytics and measurable outcomes built into every engagement — suited to the transparency standards taxpayers expect.
Documentation Discipline
Defined scopes, defined deliverables, and defined process from day one — no ambiguity, no surprises.
How We Compare
A candid look at where we fit relative to legacy government agencies and other small agencies entering this space.
| Factor | Large Legacy Gov. Agencies | Other Small Local Agencies | The Brown Business Group |
|---|---|---|---|
| Senior-level attention on every account | Rarely | Sometimes | ✓ Always |
| Modern digital & analytics capability | Mixed | Mixed | ✓ Yes |
| Documentation & process discipline from day one | ✓ Yes | Rarely | ✓ Yes |
| Speed & responsiveness | Slower | Varies | ✓ Fast |
| Accessibility (ADA/508) compliance expertise | Varies | Rarely | ✓ Yes |
Our Public Sector Engagement Process
A structured, documented process built for procurement and compliance — not an informal handshake.
Needs Assessment & Scope Definition
We review your solicitation, RFP/RFQ, or informal need and clarify exact requirements before proposing anything.
Proposal / Quote Development
A written, itemized proposal or quote mapped directly to your requirements — never a vague verbal estimate.
Contract & Kickoff
Formal contract execution followed by a structured kickoff meeting, defined roles, and a communication plan.
Delivery, Reporting & Compliance Documentation
Ongoing delivery with scheduled reporting built to satisfy internal accountability and audit requirements.
Request Our Capability Statement
Our one-page Capability Statement covers core competencies, differentiators, registration data, and NAICS codes — the standard document procurement staff and prime contractors expect when evaluating a potential vendor or subcontractor. Not having one signals inexperience immediately; having one signals you're ready.
THE BROWN BUSINESS GROUP
Capability StatementCommon Questions From Procurement Staff
Are you registered in SAM.gov?
Our SAM.gov registration is in progress. We are a registered Texas LLC with an EIN, and will update this page with our UEI and CAGE code immediately upon completion.
Do you have public sector past performance?
We are actively building our public sector portfolio. Our decade of data-driven marketing experience with private clients translates directly to the same core skills public agencies need — and we're happy to discuss how that experience applies to your specific project.
Can you respond to a formal RFP/RFQ?
Yes. Our proposal process mirrors standard solicitation requirements — compliance matrices, itemized pricing, and defined scopes of work — and we can accommodate formal submission formats.
How is pricing determined for government projects?
Government and public sector pricing is always custom-scoped to the specific project or RFP/RFQ requirements — never a flat retainer. We provide itemized, defensible pricing proposals.
Do you subcontract or only work as a prime?
We're open to both prime and subcontracting arrangements, including teaming agreements with larger firms on bigger engagements. Contact us to discuss your specific procurement structure.
Ready to Discuss Your Project or Solicitation?
Whether you have a formal RFP/RFQ, an informal need, or just want to learn more about working with us, we're ready for a straightforward conversation.